Corporate sales: business gifts that pay for the Christmas month

## Corporate sales: business gifts that pay for the Christmas month

In October 2017, I received a call from an HR director of a Goiania pharmacy chain. She wanted 80 identical necklaces to give as gifts to store managers for International Women's Day in February. Ticket per piece: R$ 320. Volume: 80 units. Total: R$ 25,600 in a single order. I closed the deal in a 47-minute meeting at her office, with four-month delivery, invoice with retention, two-page contract and 50% deposit. That single corporate sale, in October, paid the rent and showroom payroll for the entire month of December. This lesson is about how a single well-closed corporate sale in October can pay the Christmas month for a small store.